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Investigating the case "Murder on the Orient Express" for 20th Century Fox

09.11.2017
Für 20th Century Fox lösen wir den Fall
Für 20th Century Fox lösen wir den Fall
Für 20th Century Fox lösen wir den Fall

Every murder mystery enthusiast nowadays is familiar with Agatha Christie’s work. We support today’s cinema release of the remake to her novel ‘Murder on the Orient Express’ with far reaching, nationwide campains in co-opertion with branded article manufacturers from our portfolio, amongst other Julius Meinl Coffee.

As with every train based trip, a good cup of coffee ir tea cannot be missed to lean back relaxed. Vienna’s premium coffee producer Julius Meinl positions himself as the inspiring coffee for poets and therefore takes his customers on a journey of taste along the orient express’s historic route for the cinema release. On a designated microsite the film is presented alongside Julius Meinl products matching some of the route’s stops. The campaign is activated via POS-materials at gastronomy partners, via an on-pack promotion in retail outlets and in the partner’s online channels.

Jump on the bandwagon of this ‘journey of taste’ and get inspired: Archive file

“Murder on the Orient Express releases in German cinemas today.