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"EXPERIENCE SOUTH AFRICA" - LAUNCH OF OUR CAMPAIGN WITH GIANT AND OTHER STRONG PARTNERS.

02.10.2023
„ERLEBE SÜDAFRIKA“ – START UNSERER KAMPAGNE MIT GIANT UND WEITEREN STARKEN PARTNERN



From wilderness hiking, horseback riding and surfing, to mountain biking and river rafting, to adrenaline-pumping extreme sports like bungee jumping and sandboarding, the land at the Cape has it all. A wide variety of small specialty operators offer the right experience for every budget.

In the Cape region, guided tours are offered through the foothills of Table Mountain, the wine-growing area and to the Cape of Good Hope. Here you will find some very attractive single tracks. Also along the Garden Route and in the Klein Karoo you can explore nature on numerous easy to challenging mountain bike trails.

South Africa is a treasure chest of established and as yet undiscovered bike paths and trails through nature. The mild climate allows year-round cycling.

In order to place precisely these advantages of South Africa in a target group-affine & high-reach campaign, we have developed and implemented an attention-grabbing competition campaign for our clients South Africa Tourism and GIANT. In October 2023, it will be "EXPERIENCE SOUTH AFRICA" across all on and offline channels of GIANT.

On our campaign-accompanying microsite www.mit-giant-gewinnen.de, in addition to an adventure trip worth over € 5,000 to South Africa - powerd by Erlebe and Condor - a GIANT bike "Stormguard" worth € 6,499 as well as free subscriptions from our media partners BIKE and E-MTB will be raffled.

We wish good luck and look forward to the next adventures for and with South Africa Tourism and GIANT.