All about the project
Customers who choose a set of Falken summer or all-season tyres (four from 16 inches, excluding truck tyres) between 15 March and 31 May 2025 will receive a fuel voucher. Participants also have the chance to win other attractive prizes, including a short holiday at a Center Parcs of their choice for up to six people. All information on www.win-with-falken.com
Brand:
Falken Tyre Europe GmbH
Task:
Entwicklung & Gesamtumsetzung einer VKF-Aktion
Campaign period:
March – May 2025
Campaign website:
www.mit-falken-gewinnen.de
The „Falken sagt Tanke“ promotion has been firmly established as part of Falken’s marketing strategy for many years and has also met with an extremely positive response from customers and a high number of participants. The participating specialist retailers throughout Europe are also supporting the campaign with advertising materials in their stores and at the same time benefiting from the increased visibility both online and offline.
We are delighted about the exclusive co-operation with CENTER PARCS as a partner for the additional competition and especially about the long-standing partnership with ARAL and ENBW.
On your tyres, get set: We wish you a great summer and a safe journey at all times, preferably with Falken tyres.
Further campaigns
that make a difference?
We create marketing that sticks in the mind, touches the heart and is successful in the markets.