Production and advertising content:

The advertising content for the campaign was produced during the summer directly in Namibia, a country that inspires with its breathtaking nature, endless expanses and unique wildlife. With authentic and impressive shots, we show the diversity of the country – from the majestic dunes of the Namib Desert to the breathtaking landscapes of Etosha National Park and the exciting adventures the country has to offer. The SEIKO Presage Classic Series was also used to showcase the beauty of the landscape.

High-reach communication measures:

The campaign is now being promoted via a variety of high-reach communication measures on the channels of all partners. Both digital and POS measures are being used to generate maximum reach for the campaign.

The microsite as a central point of contact:

The centerpiece of the campaign is the specially developed microsite at www.time-for-namibia.de. This not only serves as an information platform where interested parties can find out everything they need to know about Namibia and the campaign, but also offers a special opportunity to actively participate. The microsite is used to run an exclusive end-customer competition in which participants have the chance to win attractive prizes. The competition is designed to help increase engagement among the target group and make participation in the campaign even more exciting.

Invitation to the world:

With the “TIME FOR NAMIBIA” campaign, we want to invite people to discover Namibia – a country full of adventure, breathtaking landscapes and unforgettable moments. Through the close cooperation with Seiko Germany and Land Rover Experience, the theme of “adventure” is conveyed in a special way. Land Rover stands for extraordinary off-road driving, and Seiko for precision and quality – characteristics that perfectly match the experiences Namibia has to offer.

We look forward to inspiring many more people for this wonderful country and giving them the opportunity to experience “TIME FOR NAMIBIA” to the full.